The Secret Is in the Bourbon
Hey Friends,
When I bought Fat Toad Farm, I didn’t change much (besides the address). Judith, Calley, and Steve had built something really special, and I had no interest in messing with a good thing. But right from the very beginning, I recognized one place where my expertise would come in handy.
My husband and I are whiskey people. Ok, more him than me, but marriage has its perks. Early on, my go-to gift for him was whiskey. I would read reviews, chase recommendations, and try to find the best bottles I could afford. One Christmas, while trying to hit a free shipping threshold, I tossed the cheapest bottle on the site into my cart. We figured we would find a use for it.
What we found was a secret weapon.
Benchmark Bourbon is not winning any pinky-in-the-air awards. It's simple and approachable. But it also has no off flavors. None of that harsh heads or tails burn you get with a lot of inexpensive alcohol. It is smooth, clean, and incredibly reliable, which makes it perfect for cocktails and cooking.
That matters because when you cook with alcohol, especially in caramel, you concentrate everything. Good flavors get better. Bad flavors get louder. With only five ingredients in our Salted Bourbon Caramel, there is nowhere for a bad bourbon to hide.
From our very first production run in Barre, I knew Benchmark was the right choice. After hours of cooking, it stays smooth, balanced, and warm. Exactly what you want in a caramel.
That is why our Salted Bourbon Caramel has been our bestselling flavored caramel every single year since.
Ready to taste what makes it a favorite? Grab a jar of Salted Bourbon Caramel and see why it keeps earning its place at the top.
Check out our top recipes for the best way to enjoy the caramel when you're ready to move beyond the spoon
❤️ Claire and the Fat Toad Farm Team
